Problematika perilaku konsumen lembaga keuangan dan perbankan Islam

Harahap, Darwis and Lubis, Rahmat Husein (2021) Problematika perilaku konsumen lembaga keuangan dan perbankan Islam. Human Falah: Jurnal Ekonomi dan Bisnis Islam, 8 (1). pp. 137-153. ISSN 2527-6646

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Abstract

This study aims to determine the problems that exist in consumer behavior in Islamic financial and banking institutions. To find out this, a research was conducted on consumer behavior especially at Islamic Banks. This study uses a qualitative approach using secondary data. The results of the analysis show that there are several consumers behavior problems related with their intention and interest towards Islamic banks namely: religious/beliefs, culture factor and social factors, personal factors, psychology, motivation, perception, learning process, attitudes, ease and speed of processing, location and physical attributes, price, employee service.

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